Branding / Packaging
2köprü is a new craft beer brand, just entered to the Turkish market. The brand took its name from the two historical bridges, Meriç and Tunca, located in Edirne.
We’ve been asked to create a branding for 2köprü and to design labels for its two products, named after these bridges. Our main inspiration is the common structure of these two bridges; The perfect circles formed by the arches and their reflections in water.
We’ve then created different textures and patterns with watercolour and used them inside the logo mark. The final look of the labels aims to connect with history, by using a simple and minimalistic approach.